Areas to Address when Determining a Mobile Application Strategy
Sippanont Samchai via Compfight Before we go into detail I am going to define the difference between a web based application and a native based application. Web Based Apps A web based app is browser based and generally run off a URL, but can be added to a home screen of a tablet or smartphone. Written in text rather than binary code. Therefore a little less secure than a native apps. Web based apps are progressing rapidly but have yet to achieve the processing power of native based apps. Native Based Apps Native apps are your typical App...
read more[Infographic] Mobile Wallets: All you need to know
With the rapid adoption of NFC technology, now’s the time to read up on mobile wallets. Imagine a world where waiting for the customer ahead of you to count out coins is not only dwindling but non-existent. Imagine a world where you won’t even have to fumble around for your bank card for small transactions; just use the phone that’s already in your hand. Statista has compiled an infographic illustrating all the data you need to know about mobile wallets. Source: Statista Check out this similar story: Infographic: mCommerce...
read moreInfographic: mCommerce in Tablets vs Smartphones for the Holidays
Christmas is coming fast, and more and more people are opting to use mobile technology to shop for their loved ones. Check out this video of holiday shoppers discovering a new way of using iPads! Learn about data visualization software. Share this:FacebookTwitterStumbleUponPinterestLinkedInGoogle...
read more4 Tweets about the Impact of mCommerce on Black Friday
Black Friday routines are constantly evolving. To reflect the adoption of mobile, here are 4 quick tweets about how mCommerce and mobile wallets affected Black Friday. View the story “4 Tweets about mCommerce Impact on Black Friday” on Storify Share this:FacebookTwitterStumbleUponPinterestLinkedInGoogle +1RedditDiggTumblrEmail
read morePay with your smartphone: Mobile credit card payments come to Canada
This article was originally published by the Vancouver Sun via http://blogs.vancouversun.com/2012/11/02/pay-with-your-smartphone-mobile-credit-card-payments-come-to-canada/ by Sun Tech writer Jillian Shaw, take a look at her profile. The first mobile credit card payment bought a coffee in Tim Horton’s today, an event that put Canadians another step closer to being able to leave their wallets at home when they shop. The buyer was Olympian Simon Whitfield who bought the coffee by tapping his Rogers BlackBerry at a Toronto Tim Horton’s pay...
read moreInfographic: The Explosion of Mobile
Here’s a great infographic illustrating the rapid increase of mobile usage for retail purposes. Share this:FacebookTwitterStumbleUponPinterestLinkedInGoogle +1RedditDiggTumblrEmail
read moreTypes of Apps to Anticipate for 2012
Our previous post about the benefits of native apps clearly outlines the ways in which they can be better than web-based apps. Here are some types of apps to anticipate for 2012, made possible through native-app attributes. Mobile Social Networking According to Peters (2012), the attraction on social networking lies in allowing people to share information in real-time, whether it be their interests, the restaurant at which they are currently enjoying dinner, or photos of their surroundings, the people they are conversing with, the...
read moreEight Android Development Considerations
In developing an application, the platforms you develop for are as important a consideration as any, so we here at FloatPoint thought it would be nice to compile a list of things you may have overlooked or not considered about Android. 1 ) Largely Free Marketplace- 60% of Android apps are free, more than other OS by a large margin. This makes the competition much stronger, and can also require a change in your monetisation strategy in order to succeed. 2 ) Piracy- Due to the platforms open nature, there is a large amount of application...
read moreInfographic: It’s a social, mobile shopper world
FloatPoint Media always likes an informative infographic. Take a look at the statistics below and you will realize how much consumer behavior has changed. Our blog post also discusses future directions for mCommerce and mPayment for natives apps in 2012. FloatPoint Media works closely with enterprise organizations to help them implement a mobile strategy. Our mobile consulting division focuses on monetization, supplier acquisition, user interface design and tech infrastructure. Call us at 1-800-295-0482 To arrange a meeting. Browse more...
read moreInfographic: Mobile Commerce in the United States
This infographic provides an overview about the current state of mobile commerce in the United States. Check out our blog post discussing future directions in mCommerce and mPayments for native apps in 2012! Browse more data visualizations. via www.statista.com Share this:FacebookTwitterStumbleUponPinterestLinkedInGoogle...
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