With the rapid adoption of NFC technology, now’s the time to read up on mobile wallets. Imagine a world where waiting for the customer ahead of you to count out coins is not only dwindling but non-existent. Imagine a world where you won’t even have to fumble around for your bank card for small transactions; just use the phone that’s already in your hand.
Statista has compiled an infographic illustrating all the data you need to know about mobile wallets.
Check out this similar story: Infographic: mCommerce in Tablets vs Smartphones for the HolidaysRead More
Christmas is coming fast, and more and more people are opting to use mobile technology to shop for their loved ones.Read More
Americans are readily switching from feature phones to smartphones. Here are some quick stats:
- As of April 2012: ~110 million Americans have a smartphone, a 44% increase from 2011
- In April 2012, 47.5% switched from feature phones to smartphones, increase from 38% in April 2011
- Old feature phone upgrades decreased 9.9% vs increase in smartphone ownership of 9.5%
- ~61.5% of first-time smartphone owners chose Android phones vs 25.2% who chose iPhones vs 7.1% Windows Phone 7 vs 4.8% Blackberrys
- For those upgrading their smartphones to new devices, 9.6% chose Blackberrys, 3.0% Microsoft phones
“Within the year, we expect to see smartphone owners become the mobile majority, a milestone that represents not only the evolution of the mobile landscape but highlights the enormous potential for marketers as these powerful, ubiquitous devices open new opportunities to reach a growing audience of consumers.”
– Mark Donovan, Senior Vice President of Mobile, comScore
Check out the many great types of native smartphone apps anticipated for 2012. Smartphones are also great for travelling, shopping, retail mobile apps and mCommerce, social media purposes, and mHealth for doctor-to-doctor and doctor-to-patient apps.
King, R. (2012, July 25). Smartphones now more attainable, desirable for Americans: comScore. Retrieved from http://www.zdnet.com/smartphones-now-more-attainable-desirable-for-americans-comscore-7000001590/
Here’s a great infographic illustrating the rapid increase of mobile usage for retail purposes.